Our Blog

Understanding USPTO Trademark Classes: A Guide for Businesses

Apr 4, 2025 Adam Blaier, Esq.

If you’re considering registering a trademark, one of the most important steps in the process is properly identifying the class—or classes—of goods or services your mark will cover. The U.S. Patent and Trademark Office (USPTO) organizes trademarks into 45 different classes, and each application must specify the relevant ones.

But here’s the good news: you don’t need to figure that out on your own.

Choosing the right trademark classes is a legal and strategic decision that your trademark and business attorney will handle as part of the application process. At our firm, we work closely with clients to understand how their brand is used (or will be used) in the marketplace and ensure that the application reflects the full scope of their business activities.

In this post, we’ll give you an overview of how the classification system works, what it means for your trademark rights, and how attorneys use it to build strong, enforceable protection for your brand.

Navigating a Shareholders Agreement

Oct 10, 2024 Adam Blaier, Esq.

In the world of closely held corporations, a Shareholders’ Agreement (or Stockholders’ Agreement) is a pivotal document that governs the relationship among the shareholders of the corporation. A shareholders’ agreement may not be proper for every corporation. However, it is highly recommended for small and medium-sized businesses. Understanding the key elements of this agreement is crucial for any shareholder or prospective investor in a corporation. This blog provides a high-level overview of the common provisions found in a shareholders’ agreement.

Tax Status Flexibility for LLCs: What You Need to Know

Jan 22, 2024 Adam Blaier, Esq.

paper-with-llc-on-chart-with-calculator-pen-and-magnifier

For entrepreneurs and business owners, choosing the right business structure is a pivotal decision. Among the options, Limited Liability Companies (LLCs) stand out for their flexibility, especially regarding tax status. This flexibility allows LLC owners to align their business structure with their financial and operational goals.

The Benefits of a PPM

Jan 27, 2023 Adam Blaier, Esq.

ppm-document-with-pen-glasses-and-calculator-on-desk

Many individuals and business owners operate under the incorrect assumption that when looking to raise capital, they can simply sell securities to any person on the street. However, the general rule is that any public offering of a security must be registered with the SEC, unless an exemption exists.

For many small businesses, registration with the SEC is not feasible due to the expense. Luckily, several exemptions from registration are offered. Some of the most common exemptions are found under regulation D (specifically Rule 506, which is a Safe Harbor under Section 4(a)(2)). Yes, it’s confusing. A Private Placement Memorandum (or PPM) is a document that businesses use to take advantage of such exemptions.

Read on to learn more about PPMs and how they can benefit your business when raising capital.

Should Your Startup Be an LLC or Corporation?

Nov 1, 2022 Adam Blaier, Esq.

Search Google for the best legal entity for your new startup, and you will get different opinions. Startup advisors and CPAs will probably recommend a limited liability company (LLC). That’s because an LLC isn’t subject to double taxation and is easier to set up.

On the other hand, many startup lawyers will recommend the C-Corporation structure (typically a Delaware C-Corp) because corporate law is typically more “stable,” equity (stock) ownership is passive, and the entity is more structured.

How you choose to incorporate your startup business will have massive implications down the road. This blog explores the basic advantages and disadvantages of each option.

The Benefits of S-Corps

Oct 6, 2022 Adam Blaier, Esq.

business attorney setting up an S-Corp from her desk

Anyone starting a new business is faced with a lot of decisions. Arguably the most important is choosing the business entity type and tax status. Business lawyers and CPAs will present entrepreneurs with several options to choose from depending on the legal entity, including “S” election.

Each type of legal entity has its benefits and limitations. Technically, there’s no legal entity called an “S-Corp.” A company that makes an “S” election for tax purposes is typically referred to as an S-Corp. However, various types of legal entities including LLCs and Corporations can elect S-Corp status. This blog will discuss the benefits of “S” election.