If you’re considering registering a trademark, one of the most important steps in the process is properly identifying the class—or classes—of goods or services your mark will cover. The U.S. Patent and Trademark Office (USPTO) organizes trademarks into 45 different classes, and each application must specify the relevant ones.
But here’s the good news: you don’t need to figure that out on your own.
Choosing the right trademark classes is a legal and strategic decision that your trademark and business attorney will handle as part of the application process. At our firm, we work closely with clients to understand how their brand is used (or will be used) in the marketplace and ensure that the application reflects the full scope of their business activities.
In this post, we’ll give you an overview of how the classification system works, what it means for your trademark rights, and how attorneys use it to build strong, enforceable protection for your brand.
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